As detailed in previous blogs, I am proud to have my illustrations on t-shirts as part of the Josefinas ‘Excuses’ campaign , raising awareness for 'domestic abuse against women. The campaign was launched last year at New York Fashion Week and towards the end of last year, the campaign won the GOLD trophy for ‘brand activation’ and SILVER for design (illustration).
Josefinas collection of t-shirts supporting women of domestic abuse, illustrated by Jacqueline in the summer was totally sold out!
I was so proud to be part of this amazing campaign. The t shirts were launched during New York Fashion Week this year. A difficult subject to portray in a glamorous way, Josefinas approached Jacqueline to give this serious subject a twist of elegance to help raise money for this fantastic cause. The company itself has it’s roots in empowering women- there are no heels in their collection and the shoes are absolutely beautiful- hand crafted in Portugal.
Click on the link below to show the short film
https://www.linkedin.com/posts/jacqueline-bissett-ltd-1b76151a_excuses-a-campanha-criada-pela-coming-activity-6600145445404631041-dINj
